Planet Underground / American Locator Magazine Website

Worked in tandem with an external marketing agency in developing the latest version of the company website in 2019, designed with WordPress in a news blog format with a focus on published articles from American Locator Magazine. Subscribers to the print version of AL received full access to all online articles as well. My duties included management of all articles, graphics and design related coding/style changes on the site after its initial launch. I also took the lead on management of all site subscriptions, invoicing and correspondence with customers, utilizing WordPress Woo Commerce integration.

The site also provides customers/clients with access to past articles, information on company events and ways to sponsor or advertise with Planet Underground and American Locator. I made use of Google Suite / Drive to allow storage and access to company Media Kit and other digital download products from the site.

Platforms/Plugins Used: WordPress, Elementor, Woo Commerce

Social Media Posts

This post was designed for promotion of two large scale media events produced by Planet Underground and hosted at The Utility Expo in Louisville, KY.

Please visit the live feeds for Planet Underground on Linked In and Facebook for many additional social posts and campaigns created for Planet Underground.

Meet in the Middle Social card

Pollinator Yard Signs

Pollinator yard signs

I designed these signs using photography from my home gardens to showcase native plants and promote a safe landscape for the pollinators that depend on them. Illustrator and Photoshop were used to combine elements for the sign design. I often create designs that incorporate natural elements and help to promote awareness on the importance of preserving our natural world.

American Locator Magazine

Cover designs and interior spreads from 2016 to present. American Locator presents news and education regarding underground utility construction and damage prevention.

View pages from July 2019

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View more covers and issues here.

DIRT Report Infographic

I designed this graphic based off imagery and statistics from the original 2018 DIRT Report published by the Common Ground Alliance, an organization that compiles statistics on the causes of underground utility and infrastructure construction damages in order to help facilitate remedies to future incidents. This graphic is for a 2019 editorial article in the industry trade magazine American Locator.

Yurumein Homeland

Poster design for the 2014 documentary film Yurumein: Homeland. The film recounts the painful past of the Caribs on the island of St. Vincent in the Caribbean, their extermination at the hands of the British 200+ years ago, the decimation of their culture on the island, and their exile to Central America where much of that culture survived, even thrived.

View the Film on YouTube and learn more about director Andrea Leland.

Yurumein: Homeland – website

Yurumein: Homeland is a documentary film produced by director Andrea Leland in 2013.

I designed the home site for the film to reflect the colorful tropic themes and hues of Caribbean culture and maintain an easy to navigate flow of information. The site was designed to also link the visitor to other films by Andrea and ways to purchase these online. She also wished to allow visitors to easily join her mailing list on Caribbean culture topics and be able to make donations to future film projects. Screenings are listed where the film is shown to a live audience both in the U.S. and abroad.

A page from the site below.

Yurumein: Homeland DVD

DVD Slipcase design for the 2014 documentary film Yurumein: Homeland. The film recounts the painful past of the Caribs on the island of St. Vincent in the Caribbean, their extermination at the hands of the British 200+ years ago, the decimation of their culture on the island, and their exile to Central America where much of that culture survived, even thrived.

View the Film on YouTube and learn more about director Andrea Leland.

View more works from my Graphic Design portfolio.